Tuesday, May 1, 2012

Wednesday, February 22, 2012

Assign4: Museum Research


MOMA Website
Header

New Museum

New Museum
I chose this first layout because I liked the emphasis on the sites calender. By putting NOW boldly on the side the viewer is tempted to click and explore upcoming events at New Museum. The simplicity of the layout makes it easy to navigate and the slides on the homepage are a nice way of making the museum's art the main focus of this layout.
New Museum Website

MoMA: Museum of Modern Art

MoMA
I chose this second website for its use of bright simple colors to liven up the white homepage. The homepage is composed of images promoting featured artists and their artwork. The clean layout with bold headings makes it easy to move about the website.

MOCA: Museum of Contemporary Art

MOCA
I chose this MOCA layout because of the simple use of images and text. This website does not have any moving images, only 4 featured pieces. The simplicity is appealing because it doesn't overwhelm the viewer. If they want to see what else is going on they can visit the calender. Putting 4 main images on the homepage gives those pieces extra importance, it would be nice if they rotated these out frequently to highlight different artwork and keep the homepage fresh.
MOCA Website

SFMOMA

SFMOMA
The SFMOMA website has a similar layout to the MoMA and the New Museum in that they all have a primarily white homepage. This is a nice way for the website to show focus on the art work above all else. I really like the transition in the slide show, its fun and the use of black lines and squares lends to the modern art theme. I think the most successful homepages are ones that you are not required to scroll down, the designer of the SFMOMA site fit all important information on one page, this makes it look much more unified.
SFMOMA Website

MCA Chicago

MCA Chicago
Unlike the last layout, MCA Chicago uses the scroll down to its advantage. At the top of the page there is a slideshow that highlights pieces in the museum. If you scroll down there is a list of upcoming events you can click to purchase tickets. I think this is successful because it makes it very easy to find and purchase event tickets. The colors all work together nicely and the simple font ties it all together.
MCA Chicago Website

Guggenheim

Guggenheim
This layout wasn't my favorite because I got visually exhausted when I looked at it. I think it is very close to a great design it is just missing some breathing room for our eyes. By cramming everything together I felt overwhelmed. The colors could be simplified and some of the text resized a bit smaller. As far as usability I think this website serves its purpose well. You can certainly find what you're looking for when you visit the site.
Guggenheim Website

Monday, January 30, 2012

Resume*

Callie Turbitt

About Me

I am a Senior Art Major with a concentration in Graphic Design.
Recently I starting taking digital photography at events in Northern Virginia, Harrisonburg and Charlottesville.
I plan on finding an internship this summer in the field of Graphic Design to get a better idea on what jobs I want to apply for after graduation in December.

Education

    James Madison University, Harrisonburg, Virginia
    Notre Dame Academy, Middleburg, Virginia
    Saint John the Evangelist, Warrenton, Virginia

Experience

    uHaps Harrisonburg (August 2011-Present)
    No Apologies Magazine(August 2010-March 2011)
    Turbitt, H'Herron & Leach(May 2009-December 2011)

Skills

    Adobe Programs: Photoshop, InDesign, Illustrator
    Social Media Tools: Tumblr, Flickr, Twitter, YouTube, Facebook
    Proficient in MS Office Programs: Word, Excel, Power Point, Open Office and Web Browsers

Acheivements

    Academic Dean's List
    Member: Sigma, Sigma, Sigma
    Study Abroad Florence: Spring 2011

Interests

    Photography
    Fiber Arts
    Crafting

Tuesday, January 24, 2012

Assign3: HTML Email Examples

Header

Naugh-tyfish

layout1
I chose this first layout because I liked the simple use of color and line. This e-mail is simple in design but strong in content. I think it is important in design to minimize the layout features as much as possible, less is always more.

Apple

layout2
I chose this second e-mail for similar reasons. Apple is a company known for its sleek design, in my opinion, apple designs are superior to all competitors. The simple white page with 2 colors is successful because the main focus is on what is important, the apple product.

Corbis

layout3
I chose this Corbis layout because of the eye catching image used. Using an image that causes the viewer too look again, or longer is a very smart way to catch their attention so that they continue to read on. Directly below the image in the largest text (besides the company name) is the reason for the email: a sale. This email effectively gets their advertisement across.

Adobe

layout4
This Adobe email makes a bold statement with an all black background. The average email has a white background so that contrast makes this ad especially successful. The large inspirational tag line grabs the readers attention. If they didn't already know what Adobe products were, "Start here. Go anywhere" may inspire them to do just that.

Starbucks

layout5
This Starbucks ad is successful in making the recipient feel like they are receiving special treatment. It reads 'Early access to a rare and exquisite coffee", this is a smart way of tricking the consumer to respond to the ad in a hurry before everybody else can have the advertised coffee.

American Apparel

layout7
American Apparel uses bold text to grab the viewers attention. The simple navigation bar and sans serif font makes this layout extremely pleasing to the eye. It doesn't have much going on besides the images of featured products. This is a smart marketing strategy by only showing a few key items to draw the consumer in rather than overwhelming them with information.

Eden Design

layout8
Eden Design uses a simple layout theme to get their message across. The whole site is done is grayscale whereas all of their most important information is in bright purple. The reader is immediately drawn to the bold title and without even reading the other text they are aware of what the newsletter is saying and can choose to read on. The shapes of the photographs at the top have a very interesting balance; all images are going in the same direction leading the viewer across the page.

Thursday, January 19, 2012

Asg2: Class Schedule Spring 2012


MONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY SATURDAY SUNDAY
8AM BRAND BRAND No Classes
* No Classes
130PM CERAMICS WEB DESIGN CERAMICS WEB DESIGN No Classes
* No Classes
7PM ADVANCED TYPOGRAPHY ADVANCED TYPOGRAPHY movie movie movie

Tuesday, January 17, 2012

Asg 1: HTML Resume

ABOUT ME

    Name: Caroline (Callie) Turbitt
    Age: 21


Education

    -James Madison University, Harrisonburg, Virginia
    -Notre Dame Academy, Middleburg, Virginia
    -Saint John the Evangelist, Warrenton, Virginia


Interests

    -Photography
    -Music
    -Sleeping
    -Crafting
    -Cooking
    -Dancing


Fun Facts

    I am one 1 of 5 daughters
    I wore a uniform for my first 13 years of school
    I love fish tacos
    This time last year I was living in Florence

email me